Rainbow Broadband Powers UFC Fight Kit Launch Event

UFC teamed with Reebok in New York City on June 30 to unveil their highly anticipated new fight kit. Rainbow Broadband powered the bandwidth for the event, which was held at the Skylight Modern in Chelsea.

The freshly launched apparel line will be worn by all UFC competitors, is available in three different variations, and can be purchased by UFC fans everywhere.

Attendees and press, UFC and Reebok personnel – plus an All-Star roster of Ultimate Fighters – all benefited from the fast 200 Mbps connection supplied by Rainbow Broadband. The three Wi-Fi access points at the venue experienced zero interruptions, allowing the crowd on hand to share all things #ufcfightkit seamlessly via social media. 

With over 10 years of proven expertise in supplying New York City events with customized connectivity solutions, Rainbow Broadband has supported global brands including Google, Microsoft, HP, Samsung, Mercedes-Benz Fashion Week, and many more.

Using its Hybrid Fiber microwave network, Rainbow Broadband frequently creates networks that support thousands of people in 48 hours or less. Rainbow Broadband can customize services to each event’s unique specifications, providing multiple Wi-Fi networks and passwords, separate VLANs, and hard lines with specific bandwidth profiles for live streaming.