The Problem

In New York City, B and C class building owners face enormous challenges in attracting businesses that are seeking bandwidth greater than T1-DSL—the type of bandwidth typically afforded to tenants in class A buildings. The scope of rent for these buildings is limited as businesses such as new media, graphic arts or ecommerce have firm broadband requirements that many landlords cannot meet due to a lack of fiber or infrastructure limitations.
Furthermore, with only one network available, there are no options for potential tenants who are seeking true path diversity. B and C class building owners require a solution that will allow them to attract these businesses, without expensive or obtrusive rooftop installations that take up valuable rooftop space.

The Rainbow Broadband Solution

Eight major hub locations allow RBI to provide high-speed, true digital broadband to all commercial buildings in New York City. The Triple-P (Pay-Per-Port) Program creates an entirely new revenue stream for landlords who proactively endorse Rainbow Broadband services in their buildings by paying business owners a fee per active port.

The availability of a lightning fast broadband network in a building attracts upscale tenants and businesses who would like the same services provided to class A structures without paying for premium space.
Other benefits include:

• Landlords can attract tenants in high tech, higher margin businesses
• A hi-tech broadband network, installed entirely at RBI’s expense, which takes minimal roof space as the equipment needed for installation is only 1’ x1’ and weighs less than three pounds.
• True path redundancy will ensure that tenants will not lose service in case of infrastructure damage or street emergency that disconnects any wiring coming into the building.
• A flexible service which can provide a broadband package for an adjustable amount of time for tenants who need bandwidth for special events or projects.

Contact us today to set up a meeting.